Paid advertising for Calgary businesses
Google Ads & Meta Ads Management
Research-led campaigns. Focused targeting. Ongoing optimization for qualified enquiries.
Turn your business goals into a clear advertising plan, with relevant messaging, conversion-measurement checks and reporting you can act on.
Choose your starting point
Start with one advertising platform, or choose All for both platforms, business and social profile management, plus a free website build or SEO audit and changes for your existing website. Prices in CAD, plus applicable taxes. Advertising spend is paid separately.
Google Ads or Meta Ads
Starters
CAD $499.99 / month
Monthly management fee. Prices in CAD, plus applicable taxes. Advertising spend is paid separately.
A focused campaign plan for the channel that fits your next business goal.
- One advertising platform
- Customer, competitor and targeting research
- Campaign setup and ad copy
- Conversion-measurement review
- Ongoing testing and optimization
- Monthly performance reporting
Search and social, working together
All
CAD $999.99 / month
Monthly management fee. Prices in CAD, plus applicable taxes. Advertising spend is paid separately.
Coordinate your offer, messaging and measurement across Google Ads, Facebook and Instagram.
- Google Ads and Meta Ads management
- Google Business Profile management
- Facebook and Instagram profile management
- Free website build OR SEO audit and changes for your existing website
- Research and planning across both platforms
- Platform-specific targeting and ad copy
- Conversion-measurement review
- Coordinated testing and optimization
- Combined monthly performance reporting
We agree on your advertising budget, deliverables and service terms before launch. The All plan includes your choice of a free website build or an SEO audit and changes for your existing website, with deliverables agreed before work begins. Custom tracking development and photo or video production are scoped separately where needed.
A clear reason behind every campaign decision
Your offer, customer needs and business outcomes guide the work—from initial research to the next improvement.
Research before spend
Understand your customers, competitors and offer. Build campaigns around commercial search intent and relevant audience hypotheses.
Focused Google Ads
Reach people searching for your services. Review search terms, locations and negative keywords to reduce irrelevant traffic.
Relevant Meta campaigns
Bring your offer to Facebook and Instagram with audience research, placement-aware messaging and creative testing.
A clearer path to enquiry
Match each ad to a relevant landing page and a clear next step. Review friction that can prevent interested visitors from contacting you.
Testing with a purpose
Test a clear hypothesis, learn from enough data and account for conversion delays before deciding what to change.
Reporting tied to your goals
Review spend, cost per enquiry and lead quality. Connect campaign results to sales outcomes when reliable data is available.
From research to measurable learning
01
Understand
Define your ideal customer, service area, offer and what makes an enquiry valuable to your business.
02
Prepare
Research demand and competitors, build focused campaigns, and review ads, landing pages and tracking before launch.
03
Learn
Review search terms or creative performance alongside enquiry quality. Look for useful evidence before making changes.
04
Improve
Refine targeting, messaging and budget allocation. Report what changed, what we learned and the next recommended action.
Campaign management questions
Let's plan your next campaign
Tell us what you sell, who you want to reach and what a good customer looks like. We'll discuss the right starting point for your goals and budget.
Discuss Your Campaign